moral suasion
moral suasion. The act or effort of persuading by appeal to principles of morality.
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undue influence
undue influence. 1. The improper use of power or trust in a way that deprives a person of free will and substitutes another’s objective. • Consent to a contract, transaction, or relationship or to conduct is voidable if the consent is obtained through undue influence. — Also termed implied coercion; moral coercion. [Cases: Contracts 96.